MoneyMax is a leading pawnbroker, retailer and trader of jewellery, pre-owned luxury bags and watches, and brand new 916 Love gold jewellery. Since establishing the first store in year 2008, the Group has evolved and expanded its reach to 52 stores, making it one of the largest pawnbroking chains with a presence in both Singapore and Malaysia. As a customer-centric and innovative company, MoneyMax is constantly exploring new opportunities to enhance customer experience and service standards. In 2015, the Group launched MoneyMax Online, making it Singapore's first pawnbroking chain to offer an online platform to shop, sell and appraise their valuables. In 2016, the Group also pioneered the pawning, selling and trade-in services for pre-owned luxury bags in Singapore.